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Best Practices in SEO 2021: Evergreen Top Search Engine Optimization Principles & Tips
Description
Best Practices in SEO 2021: Evergreen Search Engine Optimization Principles & Tips is a must watch for anyone who wants to stay on top of the game.
The video will cover everything from keyword research, content marketing to link-building!
The course is 100% free and focused on providing tips and tricks which can be used right now to get better results in search engines.
Each principle is presented in just a few minutes so you can save your time for implementing strategies into your work right now!
Table of Contents:
Keyword Research
Basically, it’s the blueprint stage
Picking wrong keywords can lead to domino effect
Understand the market before keywords (Eg: Restaurant)
Search intent over search quantity
Competition (short-term, growing, search updates, not exact data)
Don’t ignore no search or low search keywords
Also don’t ignore high competition keywords
Don’t ignore secondary search engines
Include localization in keywords
Content Marketing
Content is the centrepiece for SEO
It’s no longer couple of keywords but 100s or 1000s
Content is not just one-time job (user and seo)
Don’t focus too much on percentage or count
Make yourself remeberable or unique (Not for bad stuff!)
Skyscraper vs laser focused
Make the content look and feel good on all devices
Schema is the present and future
Social signals is your ally
Link Building
Don’t be a spammer there another person like you on the other end
Don’t focus one time but make it recurring opportunity
Connections open other opportunities (Eg: Doing a event or recommendation)
DA, PA, backlinks count are secondary to relevancy
Understand relevancy levels to prioritise
Interlink and create network profile (Topical relevance)
Be natural on velocity & remember quality wins quantity
Looking forward to seeing you inside our best practices SEO course.
Who this course is for:
Beginners in SEO who are looking to learn best practices in SEO
People who are doing SEO and looking to learn top SEO principles
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